30 Days of Fear

Officially Begins: JULY 1st, 2013
Hash tag us on Twitter: #30DaysofFear or at #AthSwag30- How to Guide: http://athswag.com/30-days-of-fear/how-to-guide
- How to Get Started: http://athswag.com/30-days-of-fear/getting-started
- FAQ’s: http://athswag.com/30-days-of-fear/faqs
30 Days of Fear is a decision to stop giving excuses. It’s a decision to live life to the fullest. To live, for just one month, for 30 days, just a little on the edge. To embark on this challenge is much more then “well it sounded fun.” It’s a decision to make the Summer of 2013 one that you will NEVER forget. One that will change your life forever.
Join #AthSwag and Kyle Mauch, on an epic journey to conquering our fears. For 30 straight days this coming Summer 2013, we’ve decided to do one thing every day that we fear. No matter how big, or how small the action may seem, conquering a fear of any size is a monumental achievement for an individual. Here’s Kyle’s take and why he decided to do this…:
PLEDGE that you will do the 30 Day Challenge with Us! 
11 Months ago I played in my last college baseball game. Since then, I’ve lacked the sense of thrill and excitement that baseball provided me. I decided I not only want to change my life, but I want to do something that can impact millions of others lives in a positive way as well. Everyone has a fear. Everyone has something that they would like to do, but just don’t have the guts to do it. Everyone needs a support system.
So, I caught myself using the ultimate BS excuse to not do something the other day; “It’s no fun doing it alone…” Solution? Why not invite everyone I know, and everyone they know, and so on, to do it with me? Why not use my small miniscule leap of faith to make a change in my life to make a large leap of faith to help others change theirs as well? Why not have the world join me and do something insane? Why not conquer 30 Fears in 30 Days? Why the hell not?!
30 Days of Fear. Sounds scary. But, I’m actually insanely excited for this. I hope you’re in!
- Kyle Mauch (C.E.O. Gloves Off Sports & AthSwag Apparel)
We need YOU to take a 30 Day Challenge with Kyle Mauch for our newest #AthSwag viral video. It’s called:
30 Days of Fear with AthSwag*
It doesn’t matter where you are or who you are, all you need is a camera, somebody to film, and a hate for fear. Everyday for 30 days we will conquer a fear together. Whether it be plunging off a cliff into a watery abyss, or reaching out to tell a crush how you really feel, it will change your life forever, we promise you that.
All of the videos we receive from you, our awesome comrades, will be jumbled into a 30 Day timeline and will go VIRAL to help people add excitement into their life. We want to help people come out of their shell and enjoy everything that life has to offer. This is a great opportunity to really kick some ass on your bucket list and help encourage others around the world to do the same. (You are encouraged to do your own personal challenges each day so be creative, have fun, and let go!)
I hope you’re on board. It’s a chance of a lifetime to be able to look back on your Summer of 2013 and say “THAT was the best summer ever. I lived with no regrets.”
Cheers!
#AthSwag Apparel and Kyle Mauch
PLEDGE that you will do the 30 Day Challenge with us!
The process to get started
- Pledge and sign up for the email list.
- Write down a list of all of your fears. If you don’t have 30 fears, then start writing down things you have never done before that you want to do (realistic things you can do this summer.)
- Join the live webinar (group cam chat) to meet and talk to your fellow comrades undertaking the challenge!
- Bring your list down to the top 30 fears you have that you can realistically conquer in your area on your budget this summer.
- Schedule live, in person meet ups in each of your communities to meet the people participating near you.
- Create a YouTube channel if you do not yet have one.
- Make a video pledge saying “I’m taking on the AthSwag 30 Days of Fear.” And tell your personal reasons why. Then upload that video as your first video and title it: “AthSwag 30 Days of Fear Pledge – Your Name”. This will get you rolling and maybe even conquer one of your fears
- Finalize your list and plan out how you will accomplish all of the things on your list.
- Begin the 30 DAYS OF FEAR CHALLENGE!!!
- Upload your videos each day (if you can) and title them “AthSwag 30 Days of Fear Day _, Your Name, What You Did”
- July 30th will be our final challenge!
FAQ’s
What if I don’t have 30 fears?
Don’t have 30 fears? Then replace some days with thrills. Or try other peoples fears out to show them it’s not so bad. Join other people on their fear challenges. Along the way you may find some things you never thought you’d do. It’s worth it ![]()
What do I get for doing the challenge?
You get to help millions of people conquer their fears by being a support system. You also get to have support yourself in conquering your fears, and doing things you may have never had the courage to do without a reason. We also give away shirts but that’s not the point.
When will this challenge begin?
July 1st 2013. You don’t have to start then, but I promise you it’s WAY MORE FUN knowing people are doing challenges the same time you are. Plus, in August we are making the final cut for the viral video.
Who is participating in the challenge?
Anybody with a need for excitement and anybody who wants to have the most fulfilling summer of their life! We will update you on what celebrities and athletes have pledged!
If I am a member of a sports team, business or organization, can we pledge as a group?
Yes. You can have different members of your team doing different challenges each day for the 30 days. We understand a time crunch and want you on board no matter what! It’s for a great cause.


